Running the day
Guides on selling, getting paid and running the day, from operators in the Caribbean and beyond.
Running the day articles, page 2

Bus Charter Booking Software: The Handoff I Would Fix First
A founder's take on why the driver, office, and guest need one current bus charter trip record.

Kayak Rental Software: What I Would Set Up Before the First Launch
A dock-first guide to the kayak rental software checks I would run before the first guest arrives.

OUPV License: What a Six-Pack Captain Actually Needs
The real OUPV/six-pack requirements: sea time, TWIC, drug testing, the exam, and what changes the day you take your first paid charter booking.

Discounts Are Not a Booking Strategy: What I Learned Running Tour Boats
A founder-operator take on why blanket discounts miss the point - and how to use timing, capacity, and guest value to fill a specific departure.

Tour newsletter examples: what I would send before and after a trip
Three practical newsletter formats I would send before and after a tour, with the one test I use to help guests choose and book.

Web-Based Tour Operator Software: What Changes When Your Office Is the Boat
A boat-operator test for web-based software: the handoffs, phone access, changes, and payment details that must work away from the desk.

How to Start a Food Tour Business Without Losing the Guest in the Handoff
A founder-operator guide to launching a food tour: choose the route, price the whole experience, and build a handoff guests and partners can trust.

Hotel Activity Desk Bookings: The Paper-Slip Problem I Helped Solve
Michael Rouveure on the hotel activity desk handoff, the paper-slip problem, and the test that keeps referrals from becoming dockside chaos.

Tour Booking Confirmation Emails: What Guests Actually Need
A practical guide to tour booking confirmation emails: the details guests need, the mistakes that create dockside confusion, and the simple operator test I use.

Why operators look at FareHarbor competitors
Why tour operators end up shopping for FareHarbor competitors - the specific moments that push them to look, and how I would map the alternatives.

Charter boat booking software: an operators guide
The things I would check before I picked charter boat booking software again - deposits, captain changes, guest comms, payments, and the ones vendors never bring up.

What tour operator insurance actually costs me
An operator opens the books on tour insurance - what he pays, what changed after a bad claim, and what he wishes he had asked before signing.

Tour Operator Insurance: A Plain-English Guide to What Coverage You Actually Need
What tour operator insurance actually costs by activity risk — general liability, auto, workers' comp, E&O, and what OTAs require. No broker jargon.

What a tour operator waiver should actually say
Not legal advice. An operators mental model for what a real tour waiver should say, why gross negligence gets through, and why storage matters.

How to start a tour operator business
The 12-step business plan tells you to write a mission statement. Here is what actually happens: no boat, four months of revenue, and the phone.

Marketing automation for tour operators
What to actually automate as a small tour operator: the four money-and-trust wins, two shiny traps to skip, and one thing to keep manual.

How Caribbean tour operators survive low season
A first person operator survival essay on the Caribbean low and hurricane season. What you cut, what you cannot, and why cash discipline wins.

How to market a tour company
A guide to the four channels that actually move seats for a small tour company: concierge, Google Business Profile, direct bookings, and OTAs.

How to start a yacht charter business, honestly
An honest operator walkthrough for starting a yacht charter business: boat, USCG license, insurance, dockage, first bookings, and the mindset shift.

Tour and activity booking software: an operator's guide
An operator's guide to tour and activity booking software: what it really has to do on a busy Saturday, and how to evaluate without checklists.

Charter boat business plan: what mine actually looked like
A charter boat business plan written by an operator: what banks actually ask, what templates miss, and the line that quietly sinks operators.

Peek Pro reviews: what an operator should read between lines
How to read Peek Pro reviews if you actually run boats: which complaints matter for a Caribbean operator and which are noise.

Tour operator marketing: what I'd actually spend on
Most tour operator marketing advice was written for SaaS or e-commerce. Here is what I would actually spend the next week on as a small Caribbean operator.

How to start a tour guide business: my playbook
A tour guide business and a tour operator business are not the same thing. Here is how I would build the guide stage so you keep your options open.